Twitter can get your brand in front of new customers, drive web traffic, increase sales, and lead to new business. No matter what your business goals or industry, Twitter can have a direct positive impact on your efforts.
Twitter Basic 1.0
Twitter Basic 1.0 is for your company if you have someone internally who can handle interactions and monitoring, but you need to leverage our team to lay the foundation. We’ll launch or improve your Twitter presence, provide custom content and consistent delivery of that content. We’ll work closely with someone in your company who will need to commit 30 minutes to an hour every day reaching out, interacting and responding. This service typically achieves at least 75 added followers each month. Here is what we do:
- Customised page creation or custom redesign of existing page
- Write original copy for at least 40 custom tweets monthly
- Ensure consistent delivery of at least 4 Tweets per weekday
- Automatically follow back all who follow you
- Draft and send custom welcome message to all new followers
- Conduct an initial one hour coaching session for your team to help you build relationships with your Twitter community
- Schedule a monthly phone call to update you and to plan for the forthcoming month
Twitter Level 2.0 is for you if you want the Quod Media Digatal team to completely manage your Twitter presence including writing custom content (approved by you in advance), posting seven days a week, interacting and monitoring. This service typically achieves at least 150 added followers each month. Here is what we do:
- Customised page creation or custom redesign of existing page
- Write original copy for at least 60 custom Tweets monthly
- Ensure consistent delivery of at least 8 tweets per weekday and at least 4 tweets per day on Saturday and Sunday
- Automatically follow back all who follow you
- Draft and send custom welcome message to all new followers
- Monitor twice per weekday and notify you of any issues that need to be addressed
- Interact live with followers at least once per weekday
- Send Re-tweets, Thank Yous and Follow Fridays resulting in at least 20 live, interactive Tweets per week
- Handle Direct Message box maintenance daily on weekdays, including forwarding any business leads to you and deleting spam
- Conduct an initial one hour coaching session for your team to teach you best practices and help you build relationships with members of your Twitter community
- Schedule a monthly phone call to report on previous month and to plan for the forthcoming month
Twitter Advanced 3.0 is for your organisation if you already have a large number of followers, have several storefronts in different geographic locations, and/or need constant monitoring of your account to ensure quick responses to customers 7 days a week. This service typically achieves 300 added followers each month. Here is what we do:
- Customised page creation or custom design of existing page
- Write original copy for at least 80 custom Tweets monthly
- Ensure consistent delivery of at least 10 tweets per day 7 days a week
- Automatically follow back all who follow you
- Draft and send custom welcome message to all new followers
- Design a custom promotion and draft introductory email to your current customer base promoting your Twitter page
- Generate monthly campaign promotional idea to drive more traffic to your Twitter page
- Interact live and engage with followers at least once per day 7 days a week
- Send Re-tweets, Thank Yous and Follow Fridays resulting in at least 20 live, interactive Tweets per week including weekends
- Search daily for keywords pertinent to your industry, business, brand, and/or product, with live outreach to gain new followers
- Conduct advanced search for any tweets mentioning your company name with applicable interaction and discussion
- Real-time monitoring with quick response Monday through Friday
- Twice daily monitoring and interactions on Saturday and Sunday
- Handle leads directly or forward them to you for handling (you select)
- Handle customer service issues directly or forward them to you (you select)
- Handle Direct Message box maintenance daily on weekdays, including forwarding any business leads to you and deleting spam
- Conduct an initial one hour coaching session for your team to teach you best practices and help you build relationships with members of your Twitter community
- Report monthly on followers, impressions, rankings and competition
- Schedule a monthly phone call to report on previous month and to plan for the forthcoming month
O
ur Quod Media Analysts know how to help you leverage the power of LinkedIn. LinkedIn is the largest professional networking website, and it is also the most affluent social media. It is the ideal tool for reaching prospects in the B2B world, finding a job, obtaining venture capital, forming business partnerships and growing your business.
LinkedIn Personal Profile Optimisation
- Create and/or optimise one LinkedIn Personal Profile
- Build a profile that provides an online summary of the executive’s professional accomplishments and expertise while showcasing the company’s services
- Upload of professional portrait provided by the client
- Import client contacts and send out up to 1,500 connection requests
- Full optimisation of features including blog integration, vanity URL, websites, and sections required for search optimisation
- Research, selection and enrollment in up to five targeted groups
Group Moderation Basic 1.0
- Set up of LinkedIn group with appropriate settings as determined by client needs
- Upload logo provided by client
- Optimisation of Group information
- Establishing Group Guidelines and Rules
- Custom Welcome Message
- Monitoring group discussions once per business Day
- Removal of spam or inappropriate content
- ‘Like’ active discussions
- Accepting new members if in a private group
- Monthly phone chat to review group activity and goals for following month
- One Post in either discussion or news twice per month with topics we create but approved by you.
LinkedIn Group Moderation Level 2.0
- Initial phone call discussing goal of group and general content strategy
- Set up of LinkedIn group with appropriate settings as determined by client needs
- Uploading of Logo provided by client
- Optimisation of Group information
- Custom Welcome Message
- Establishing Group Guidelines and Rules
- Send invitations to up to 500 contacts to join group
- Monitoring group discussions including once per business Day
- Removal of spam or inappropriate discussions
- Thanking and commenting on posts when appropriate
- ‘Liking’ active discussions
- Accepting new members if a private group
- Daily monitoring of group Submission Queue
- Daily monitoring of group Moderation Queue
- One Post in either discussion or news once per business week with topics we create and approved by client
- Direct handling or forwarding of all lead opportunities (client chooses)
- Report & Monthly phone call reporting of results and planning for next month
LinkedIn Group Moderation Advanced 3.0
- Initial phone call discussing goal of group and general content strategy
- Set up of LinkedIn group with appropriate settings as determined by client needs
- Uploading Logo provided by client
- Optimisation of Group information
- Custom Welcome Message
- Establishing Group Guidelines and Rules
- Send invitations to up to 1000 contacts to join group
- Set up of News Feed
- Monitoring group discussions once per day including weekends
- Removal of spam or inappropriate discussions
- Thanking and commenting on posts when appropriate
- ‘Liking’ active discussions
- Accepting new members if a private group
- Daily monitoring of group Submission Queue including weekends
- Daily monitoring of group Moderation Queue including weekends
- One Post in either discussion or news twice each business week with topics we create and approved by client
- Direct handling or forwarding of all lead opportunities (client chooses)
- Creation and distribution of 1 monthly direct LinkedIn message created by us and approved by client
- Generate monthly campaign promotion ideas to grow group participation and size
LinkedIn Company Page Updates Basic 1.0
- Set up/alter LinkedIn page with appropriate settings as determined by client needs
- Write content monthly and post, curate & deliver content once a day M-F
- Uploading of logo provided by client
- Optimization of Company information
- Monthly phone chat to review goals for following month
LinkedIn Company Page Level 2.0
- Includes LinkedIn Company Profile Optimisation
- 2 hours of virtual training with a social media specialist
LinkedIn Company Page Optimisation Advanced 3.0
- Create and optimise a LinkedIn company profile
- Add descriptive copy that defines the company in the social networking space
- Supply appropriate company classifications to ensure accurate search results
Facebook is the largest social networking website, and has become a powerful tool for businesses to spread the word about their services and products. Facebook is a great way to build loyalty among your customers and get them spreading the word about your services.
Facebook Basic 1.0 is for you if you have someone internally who can handle interactions and monitoring, but you need to leverage our team to lay the foundation. We’ll launch or improve your page, provide custom content and consistent delivery of that content. We will work closely with someone on your time who should be committed to spending about 30 minutes to one hour every day reaching out, interacting, and responding. With Facebook Basic 1.0, we help you build a strong presence on one of the largest and most important social networks in collaboration with a member/members of your team.
Here is what we do:
- Create or complete an existing Business Page (including company information & contact details)
- Secure your vanity URL
- Design and upload custom profile picture
- Deliver one posting per weekday with original content created by us and approved by you in advance
- Monitor once per weekday and notify you of any issues that need to be addressed
- Conduct an initial one hour coaching session for your team to help you build relationships with your Facebook community
- Schedule a monthly phone call to update you and to plan for the forthcoming month
Facebook Advanced 2.0 is for you if you want the Quod Media team to completely manage your Facebook presence including writing custom content (approved by you in advance), posting, interacting and monitoring seven days a week. With Facebook Advanced 2.0, we take care of everything so that you can be totally hands-off (apart from our monthly check-in call). This means you can focus on running your business. Here is what we do:
- Create or optimise current Business page altering tabs to suit your needs (using pre-built tabs)
- Ensure that your page is a Business page and not a Personal page; back up and transfer to a business page if needed
- Create a custom-coded welcome page if needed
- Secure your vanity URL
- Design and upload custom profile picture
- Create promotional plan and write introductory email to your current customer base promoting your Facebook Business page
- Create Photo page and upload photos as provided by you
- Deliver at least 2 postings each day (including weekends) with original content created by us and approved in advance by you
- Monitor once per weekday and notify you of any issues that need to be addressed
- Interact twice per weekday with members of your community who have posted on your wall or commented on your posts
- Research and “Like” appropriate pages (business partners, potential clients, etc)
- Forward business leads to you by email or phone (you select preferred method)
- Generate one promotional idea per month to drive more traffic to your page
- Conduct an initial one hour coaching session with your team to teach you best practices and help you build relationships with members of your Facebook community
- Schedule a monthly phone call to report on previous month and to plan for the forthcoming month
Facebook Advanced 3.0 is for you if you already have a large following, have several storefronts in different geographic locations, and/or need constant monitoring of your page. Our 3.0 package includes writing custom content (approved by you in advance), posting, interacting, monitoring, rapid response times, and e-reputation management. Facebook 3.0 is our most comprehensive service level and will take your Facebook presence to the next level.
Here is what we do:
- Create or optimise current Fan page altering tabs to suit your needs (using pre-built tabs)
- Ensure that your page is a Business page and not a Personal page; back up and transfer to a business page if needed
- Create a custom-coded welcome page if needed
- Secure your vanity URL
- Design and upload custom profile picture
- Create promotional plan and write introductory email to your current customer base promoting your Facebook Business page
- Draft introductory and quarterly press releases announcing your Facebook promotions
- Deliver 2 postings each weekday and 2 postings per weekend with original content created by us and approved in advance by you
- Monitor live Monday to Friday the week with quick response
- Monitor live once daily on Saturday and Sunday
- Provide live interaction and discussion with fans who have posted on your wall or commented on your posts, including research as needed to answer questions
- Generate one promotional idea per month to drive more traffic to your page
- Research and “Like” appropriate pages (business partners, potential clients, etc)
- Handle or forward business leads to your team (you select)
- Handle or forward customer service issues to your team (you select)
- Provide custom coding or integration of up to one application or tab per month
- Conduct an initial one hour coaching session with your team to teach you best practices and help you build relationships with members of your Facebook community
- Report monthly on your Facebook community, impressions and rankings
- Schedule a monthly webinar to report on results and to plan for the forthcoming month
YouTube, the largest video sharing website in the world, is an incredible tool for showcasing your products, sharing powerful testimonials, and growing your business. A YouTube channel can be effective by itself or when integrated with your website.
As part of the YouTube Basic1.0 Service, Quod Media provides:
- Customised channel creation or custom redesign of existing YouTube channel
- Custom editing of videos you provide with enhanced graphics and audio elements
- Uploading of two <90 second videos per month to your YouTube channel
- Cross-promotion of videos via your other social media outlets for maximum exposure of your YouTube channel
Our YouTube Level 2.0 Service is for clients that realise the unique benefits video can provide for client engagement. This service includes:
- Customised channel creation or custom redesign of existing YouTube channel
- Brainstorming for video content
- One day, onsite shoot at your location every six months with professional two member video crew and equipment, including all necessary sound and lighting equipment, and a single professional video camera
- Custom editing of videos with enhanced graphics and audio elements
- Basic keyword research and tagging of videos to optimise SEO
- Uploading and archiving <90 second videos – one video delivered every other week
- Cross-promotion of videos via your other social media outlets for maximum exposure
- Monitoring and reporting of YouTube statistics twice a week
- YouTube community interaction
Our YouTube Advanced 3.0 Service is for companies that wish to use YouTube to its fullest potential and have the need to create highly professional videos on a more frequent basis. This service includes:
- Customised channel creation or custom redesign of existing YouTube channel
- Brainstorming, creative conception, storyboarding and scripting of video content
- One day onsite shooting at your location every six months with professional video production three member crew and video production equipment, including all necessary sound and lighting equipment, one professional video camera and a teleprompter
- Professional post production video editing
- Uploading and archiving <90 second videos – one video delivered per week
- Advanced keyword research and tagging to optimise SEO
- Cross-promotion of videos via your other social media outlets for maximum exposure
- Monitoring of YouTube statistics twice per business day
- YouTube community interaction
Google+ has taken the social media world by storm. Many businesses, however, have not yet learned the secret of this new social network. Google+ has the potential to skyrocket your company’s exposure and grow connections. But most importantly, Google+ has a huge impact on SEO within Google search. Our Google+ services will help you create an important advantage in reaching target customers and improving SEO for your company’s website.
- Create your page
- Deliver one posting each weekday with original content created (approved by you in advance)
- Monitor once per weekday and notify you of any issues that need to be addressed
- Provide an initial one hour coaching session on using Google+ to achieve your goals
- Schedule a monthly phone call to update you and to plan for the forthcoming month
- Create your page
- Create promotion plan and write introductory email to your current customer base promoting your Google+ page
- Deliver two postings each weekday with original content created by us and approved by you
- Deliver one posting on both Saturday and Sunday
- Monitor twice per weekday and notify you of any issues that need to be addressed
- Interact once per weekday with members of your G+ community who have posted on your wall or commented on your posts
- Forward business leads either by email or phone (you select)
- Provide an initial one hour coaching session on using Google+ to achieve your goals
- Schedule a monthly phone call to update you and to plan for the forthcoming month
- Set up and manage your circles based on the different sectors of your target
- Manage photo and video pages and upload media as provided
At present we do not feel our clients would benefit from increased spend on our advanced services, but as the dominance of Google + grows, we will be the first to update you with the latest strategies and packages.
What exactly is Pinterest? Pinterest is a growing social bookmarking site that allows users to tag websites based on images. Why is Pinterest important to your business? Pinterest’s explosive growth has resulted in more than just visits for the social network. Companies are seeing unprecedented traffic to their own websites from Pinterest users. Quod Media are now amongst the first to offer Pinterest Social Media Services to new and existing clients.
- Create your page and a minimum of 5 boards
- 3 pins per day
- Follow users in target areas
- Pin relevant images from your website to drive traffic back to the main site
- Provide an initial one-hour coaching session on using Pinterest to achieve your goals
- Schedule a monthly call to update you and plan for the forthcoming month
- Create your page and a minimum of 8 boards
- 6 pins per day
- Follow users in target areas
- Follow-back pinners who choose to pin images
- Pin relevant images from client website to drive traffic back to the main site
- Pin YouTube content to drive back to YouTube channel
- Create custom content for contests and live events
- Provide an initial one-hour coaching session on using Pinterest to achieve your goals
- Schedule a monthly call to update you and plan for the forthcoming month
At present we do not feel our clients would benefit from increased spend on our advanced services, but as the dominance of Pinterest grows, we will be the first to update you with the latest strategies and packages.
